Boozt launches Reside Video Procuring at Stockholm Style Week

STOCKHOLM, Feb. 2, 2021 /PRNewswire/ — Boozt, the main Nordic trend and life-style e-commerce tech firm, makes the primary transfer to combine Reside Video Procuring powered by Swedish cell dwell streaming know-how accomplice Bambuser at Stockholm Style Week 9 – 11 February.

As a strategic accomplice of Stockholm Style Week (SFW), Boozt is the primary e-commerce retailer to carry a dwell video buying occasion as a part of the style week schedule.  The Boozt Watch & Store will probably be a every day occasion that includes highlights from the SFW schedule, permitting customers to have interaction in an interactive buying expertise in real-time throughout the video broadcast.

“We proceed to put money into cutting-edge know-how designed to raise the buying expertise for our greater than 2 million clients. By introducing the “Boozt Watch & Store” dwell video buying occasions we need to invite our neighborhood to attach with the style trade – participating everybody round Nordic manufacturers, sustainable selections and developments. We look ahead to launching this with SFW and the sturdy Nordic trend manufacturers, wanting into developments 2021,” says Dorte Tandrup, Gross sales & Advertising Director at Boozt.

Boozt Watch & Store dwell buying SFW schedule

  • 9 February: Boozt Reside on Sustainable trend, hosted by Elina Grothén, Style Director at Elle Sweden
  • 10 February: Boozt Reside on SFW Tendencies, hosted by Jahwanna Berglunds, Style Editor at Odalisque Journal and Susan Stjernberger, Influencer @styleinscandinavia
  • 11 February: Boozt Reside on Nordic designers, hosted by Katinka Island, Senior Shopping for Supervisor at Boozt and Sarah Jane Wilson, Style Editor at Boozt

“Know-how is enjoying an more and more necessary function within the trend trade, and up to now yr, it is grow to be much more vital as manufacturers are challenged to have interaction audiences by way of digital channels. We couldn’t be happier to see Reside Video Procuring be built-in into the primary schedule for Stockholm Style Week and imagine that it is going to be a key part in scaling sturdy and sustainable Nordic gamers like Boozt,” says Maryam Ghahremani, CEO at Bambuser.

“As TechCrunch places it, Sweden is a tech celebrity from the North. We need to encourage and develop entrepreneurship and innovation throughout the Swedish trend trade and to showcase how our applied sciences assist push boundaries to showcase Swedish manufacturers,” says SFW Organiser Catarina Midby, Secretary Normal at Swedish Style Affiliation.

Contact data

Maryam Ghahremani, CEO Bambuser | [email protected] | +46 8 400 160 02

Emma Holmberg, Communication Supervisor, Boozt  | [email protected] | +46 73 024 74 45

Catarina Midby, Normal Secretary, Swedish Style Affiliation | [email protected]

About Bambuser

Bambuser is a software program firm specializing in interactive dwell video streaming. The Firm’s main product, Reside Video Procuring, is a cloud-based software program resolution that’s utilized by clients comparable to world e-commerce and retail companies to host dwell buying experiences on web sites, cell apps and social media. Bambuser was based in 2007 and has its headquarters in Stockholm.

About Boozt

Boozt is a number one Nordic know-how firm promoting trend and life-style on-line. Based in 2011, Boozt has over 2 million lively clients and presents a curated and modern choice of trend and life-style manufacturers primarily by way of its multi-brand webstore Boozt.com. The corporate is concentrated on utilizing cutting-edge know-how and native Nordic operations to curate the very best buyer expertise.

About Stockholm Style Week

Stockholm Style Week was based in 2005 with the target of placing Stockholm and Swedish trend on the worldwide trend scene. Stockholm Style Week was initially a bodily occasion held twice per yr. It has been relaunched in a digital construction since August 2020. Go to Stockholm Style Week for a schedule of occasions and displays occurring February 9/11, 2021.

This data was dropped at you by Cision http://information.cision.com

https://information.cision.com/bambuser/r/boozt-launches-live-video-shopping-at-stockholm-fashion-week—in-partnership-with-bambuser,c3277550

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SOURCE Bambuser

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