Companies say “thanks” to clients with Dawn Sale

ST. PETERSBURG, Fla. — Hear that?

That’s the sound of your alarm going off at 6:43 a.m. simply in time for St. Pete’s forty eighth annual Dawn Sale, which is simply 5 days away!

What You Want To Know

  • Native retailers are getting ready for St. Petersburg’s forty eighth annual Dawn Sale
  • Enterprise homeowners are utilizing this sale to say thanks to their clients, who’ve proven assist by way of a troublesome yr
  • The sale is that this Thursday, July 15 and can begin at 6:43 a.m.

“I consider it was the unique dawn time 48 years in the past,” stated Jose Martinez, proprietor of Sartorial Inc. in downtown St. Pete. “At 6:43 of us are outdoors procuring of their pajamas.”

Martinez and his son Jelani are already getting ready for his or her clients to roll away from bed and into a number of the greatest gross sales they’ll see on the native retailers in downtown St. Pete all yr lengthy.

“It’s our means of claiming thanks to the neighborhood for the sort of assist and embrace that they’ve performed at Sartorial, Inc.,” stated Martinez.

Up the block, Savory Spice Store is preparing too.

“It ought to be hopefully fairly loopy in a great way,” stated Becca Fox, supervisor of Savory Spice Store.

The store shall be providing reductions as excessive as 40% off as a strategy to say thanks to their clients.

“Our loyal clients wish to top off and we recognize sort of having the ability to give them that nice low cost,” Fox stated.

Companies say this yr it’s particularly necessary to thank the purchasers. With out the assist, a few of these companies might not have survived the final yr.

“As a small enterprise it’s been a troublesome time and we actually recognize individuals persevering with to assist us,” Fox stated.

Troublesome to say the least —

When the pandemic hit, many of those shops needed to shut their doorways, not understanding once they would possibly have the ability to reopen.

“There was all the time a real concern [we would not survive the pandemic],” Martinez stated.

However by way of buying reward playing cards, organising personal procuring appointments and ordering gadgets on-line, the neighborhood confirmed its loyalty.

“Our neighborhood actually demonstrated that they need this retailer to be right here, to remain, to achieve success,” Martinez stated.

The Dawn Sale will occur this Thursday starting at 6:43 am.

For a full checklist of collaborating shops, go to


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