The New House Firm Receives High Honors for Gross sales and Advertising and marketing Excellence at 2021 Phoenix Metro MAME Awards


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NEW HOME wins seven awards, together with Greatest Social Media Marketing campaign for “Mastering Life,” a digital sequence that includes curated content material on methods to thrive whereas domesticating in place.

SCOTTSDALE, Ariz.–(BUSINESS WIRE)–
On April 22, throughout a particular night introduced by the House Builders Affiliation of Central Arizona, The New House Firm (NEW HOME, NYSE: NWHM) obtained a number of honors for advertising excellence on the 2021 Phoenix Metro MAME Awards.

The Phoenix Metro MAME program is a prestigious awards competitors that acknowledges the exemplary efforts of builders and land builders; inside designers and designers; and gross sales managers and gross sales associates, for one of the best in promoting, design, merchandising and gross sales of the house constructing trade.

NEW HOME gained a complete of seven awards and was a finalist in seven further classes. It was acknowledged for Greatest Social Media Marketing campaign for its company-wide Instagram Dwell sequence known as “Mastering Life,” a group of mini-master courses curated by main way of life designers and artisans targeted on methods to obtain the most efficient, content material and wholesome life whereas domesticating in place. Launched throughout the pandemic, NEW HOME produced various Instagram Dwell occasions starting from dwelling group and baking to designing for the vacations and entertaining. By the lifetime of the marketing campaign, hundreds of NEW HOME’s followers have participated in numerous Mastering Life experiences and the sequence grows in its recognition and can proceed in perpetuity.

“The ‘Mastering Life’ sequence could be very particular to all of us at NEW HOME,” stated Megan Eltringham, Company Vice President of Advertising and marketing for NEW HOME. “We’re dedicated to forging partnerships and offering platforms to artisans and way of life specialists to inform their tales in a means that aligns with our social engagement technique. The response to ‘Mastering Life’ has been overwhelmingly constructive and we stay up for carrying it on with new companions and our rising base of followers.”

The NEW HOME workforce was additionally acknowledged in these MAME classes:

  • Greatest Emblem, Centella at Estrella, NEW HOME’s profitable group that opened final August in Goodyear.
  • Greatest Total Promoting Marketing campaign, Centella at Estrella
  • Greatest Particular Promotion – Particular Occasion or Restricted Time Gross sales Program, Mountain Shadows Residences & Villas, NEW HOME’s sold-out group in Paradise Valley.
  • Gross sales Achievement Award, $4-8 Million {Dollars}, Brittany Shirk, NEW HOME Neighborhood Gross sales Supervisor
  • Gross sales Achievement Award, $10-12 Million {Dollars}, Brandi Stein, NEW HOME Neighborhood Gross sales Supervisor
  • Gross sales Achievement Award, $15-20 Million {Dollars}, Molly Vlk, NEW HOME Neighborhood Gross sales Supervisor
  • Greatest Media – Video or Radio Business – Finalist, Mountain Shadows Residences & Villas
  • Salesperson of the Yr with a Firm Closing Lower than 250 Houses a Yr – Finalist, Scott Holland
  • On-line Gross sales Skilled, Finalist, Justyna Korczynski
  • Greatest Gross sales Workplace inside a Mannequin, Finalist, Centella at Estrella
  • Greatest Design Heart, Finalist, Centella at Estrella
  • Greatest Inside Merchandising of a Indifferent House beneath $40,000, Finalist, Centella at Estrella, Plan 3
  • Greatest Architectural Design of a Indifferent House – 35 to 45 ft width, Finalist, Centella at Estrella, Plan 4

“To obtain an array of MAME Awards for our gross sales and advertising campaigns, and for the work of our gross sales groups all through the Phoenix area, is a mirrored image of a key pillar within the NEW HOME credo which is to supply one of the best homebuying EXPERIENCE in our trade,” stated Christopher Cady, President, Arizona for NEW HOME. “Whenever you mix this dedication to our buyer with the awards for planning and design, it has led us to garnering invaluable publicity because the go-to builder for homebuyers on this rising market.”

About The New House Firm

NEW HOME is a publicly traded firm listed on the New York Inventory Alternate beneath the image “NWHM.” It’s a new technology homebuilder targeted on the design, building and sale of modern and consumer-driven properties in main metropolitan areas inside choose progress markets in California, Arizona and Colorado.

NEW HOME was named 2019 Builder of the Yr by Skilled Builder and is a multi-year recipient of “The Eliant” for offering the Greatest Total Buyer Expertise in North America within the Eliant Homebuyers’ Selection Awards. NEW HOME has gained lots of of awards within the homebuilding trade for its design and planning excellence, dozens of “Neighborhood of the Yr” awards, and was acknowledged 5 straight years for creating one of the best group or grasp plan in all the USA. For extra data, go to NWHM.com.

Mike Hoye

Paolucci Salling & Martin Communication Arts | Public Relations

(310) 346-0845 (cellular) mhoye@PSMCommArts.com

Supply: The New House Firm

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